toy drive photoGeneseo Communications sponsored its 6th annual local community Toy Drive, Tuesday December 9th. This effort, in support of the Geneseo Food Pantry, benefits area families in need. This year’s Toy Drive took on a very special meaning for the company and its employees. John Mortonson, a longtime employee of the company passed this year. John served as the company’s Santa for years and was a huge part of the company’s Toy Drive Efforts.

“John absolutely loved being Geneseo Communications’ Santa. He always came dressed in his Santa suit and helped collect toys. Families, most especially children, would drop off their donation to Santa and he would personally thank them for making someone else’s Christmas a little brighter. I remember the impact this would make on the kids. It not only made them feel appreciated but I believe it impressed upon them what the true meaning of the holiday is about. Anyone who knew John knew that he represented the magic of the season through his spirit of giving and joy. He is missed and thought of often but most especially remembered during our annual Toy Drive event.” Kay Croegaert, Director of Business Development, Geneseo Communications, Inc.

The employees of Geneseo Communications, Inc. took up a special collection this year in honor of John. The funds collected were used to purchase additional toys and were donated to the Geneseo Food Pantry in John’s memory. John’s widow, Sid Mortonson took part in delivering the toys.

“The community has always overwhelmingly supported our efforts and this year was no exception. Geneseo Communications’ employees with the help of the community will make a difference once again this holiday season for area children. We have no doubt that John is smiling down on our efforts, and though not here to hand out candy canes and give a HO-HO-HO his spirit for the season will live on in the hearts of all those he worked with.” Brenda Crider, toy drive coordinator.

Geneseo Communications would like to thank all of its wonderful employees, all of those who drove by to donate gifts and cash as well as Farm & Fleet and Walgreens for their donations!

Log on to our Facebook page at to see photos from our 2014 Toy Drive. Have a very Merry Christmas!